Would you consider Montreal an established city in the fields of fashion and styling?
In the past, we were definitely a very important city in fashion and that created a demand for stylists. When you think about it, Aldo, Reitmans, American Apparel, Simons, Le Château, Dynamite, Garage, all these brands are from here. Most of them are designed here. Their buyers are here. And more often than not, local talent is hired to shoot their campaigns here. We were a fashion city. I mean, Chabanel [street] was huge! Everything was made there! Now, with production migrating to China, Bangladesh or India, and big brands like H&M and Zara arriving, people are concerned that there won’t be enough work. But we still have amazing brands! We should be proud of our culture and a big part of it is winter! We talk a lot about Scandinavia and Japan, but seriously, we are Canada! (laughs). We should export ourselves.